Preparing distinguished and professionally and academically qualified personnel in the field of e-marketing to meet labor market demands and support various sectors of society, contributing to national income growth and societal well-being
Course details
Improve English language skills in management and humanities for diploma-level students..
Study the information systems used in business management and how they are utilized in making managerial decisions..
Learn the basic concepts of marketing, including targeting markets and promotion strategies..
Study basic statistical concepts such as distributions, probabilities, and graphical analysis..
Study the basic concepts of business management, including planning, organizing, leading, and controlling in organizations..
Learn the basics of computer usage and its applications in various fields..
Learn how to market products and services online using digital marketing strategies and tools..
Study how to manage different distribution channels for delivering products and services to end customers..
Study online marketing communication techniques and digital media channels..
Learn how to conduct marketing research, gather data, and analyze it to make informed marketing decisions..
Study the concepts of e-commerce and how to establish and operate online businesses..
Study the ethical values and standards companies must follow when engaging in marketing activities..
Study consumer behavior in the digital environment and how the internet and social media influence purchasing decisions..
Study marketing strategies suited to various global markets and their requirements..
Develop English language skills for business and administrative purposes..
Study individual behavior within organizations and how it affects organizational performance..
Learn strategies and techniques for sales management and improving sales and negotiation skills..
Study how to develop long-term marketing strategies to achieve organizational goals..
Learn the fundamental concepts of entrepreneurship and how to start and manage small businesses..
Study how to design and manage websites and mobile apps for business to engage with customers..
Learn advertising and promotion strategies to increase brand awareness and attract customers..
Study how to use social media platforms as marketing tools to enhance brand presence and increase sales..
Learn how to manage production and handle brand management to ensure quality and success in the market..
Practical training for students at various workplaces to enhance their professional skills in marketing and management..
Study Plan
